Friday, May 14, 2010

Best advice on selling your products to CIOs




Having very good selling skills is what matters to make you successful Sales person
Just by purchasing very good CIO mailing lists, CIO email lists, CIO database, CIO mailing address lists database will never help you to have a business at one follow up by contacting Top most decision makers of any company CIO's

Technical Selling skills specially to CIO's takes a lot of experience in selling field. reason is CIO's are extremely busy and most of them they do not like to attend sales calls. Nonetheless, those who make a good living selling to CIOs have learned that there are ways to sell to CIO's that are truly effective. This article is designed to provide good solid advice on selling to CIO's that will help you and your company meet your CIO selling objectives.

*when selling to CIO's simplicity is the best way to approach by understanding their challenges. Make every thing simple because CIO's are no different from you or me. It's totally depending on Your personal skills & ability to impress CIO successfully & establish a business relationship with you and purchase your technology products and services.

*Understanding the Business and Technology Landscape Before You Call, without understanding it is highly impossible to approach such top level executives.

*Should analyze thoroughly where to look for Business Intelligence: Business intelligence (BI) is a broad category of applications and technologies for gathering, storing, analyzing, and providing access to data to help enterprise users make better business decisions.

*Be aggressive & try to dominate a Vertical

*Know the Technology what your prospect client might be having & do a deep research on their Competitors

*Prepare the documents & Customize it according to their company requirement, also customize your Presentations and Your Demos to help them out to build that trust factor. This will help you to get a better understanding between you & them

*Understand the Business of IT

*anticipate Objections, Find Hot Buttons, and Exercise Spin Control

*Selling to CIOs is More than Just a Sales Function

*The Sale Isn't Over Once the Contract is Signed cos you got to take all the responsibilities & initiatives to improve your client business for long term. this will help you to gain a long term customers for your business

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